TXU Energy

Dozens of alternative energy suppliers have been attracted to Texas’ competitive electricity market, and the competition between suppliers is creating significant economic benefits for consumers. As market participants compete against each other to provide the best possible service at the lowest cost in order to attract and retain customers, market forces are driving consumer costs down while increasing choice and service offerings, and stimulating innovative technologies.
 

Customer satisfaction with competition has never been higher in Texas, according to the third annual JD Power and Associates survey on customer satisfaction with retail power suppliers.
 
Retail customers reported increased satisfaction levels and high power supplier switching rates , thanks to a mix of innovative new energy programs, customer service, lower wholesale electricity prices and deals that will save Texas consumers millions of dollars over the next few years while helping to stimulate clean energy technology.
 

The benefits keep accruing for Texas as the state’s competitive electricity market continues to develop. Fast on the heels of a recent study that found Texas energy rates have fallen, news about the abundance of power suppliers and spread of solar energy underscore the fact that competition is having a positive impact on consumers.